by: Hanis Sophia
I absolutely love working with brands. A lot of times I get messages from fans who own small businesses and ask for a little shout out, and I love helping them out when I can!
The very first brand that reached out to me was WUNDER2BROW, they were the first brand to send me a free PR card when I had little to no subscribers. I think I had almost 4,000 followers on Instagram and it was a big deal to me back then. I was just starting off my channel and felt like it wasn’t going anywhere. When I was just about to give up, I received an email from them and still remember that moment to this day. I screamed so loud in my house and was super happy about it, I couldn’t sleep!
Has your approach to making videos changed at all since you first started?Oh wow, definitely. If you watch my older videos, you can see how nervous I was and how I wasn’t used to talking in front of the camera. I was even shy to share my videos online and promote them. So, I would just post them on my story saying “Hey guys if you want you can watch it,” and that’s how I used to promote my videos.
I wasn’t confident enough and I don’t really think that was the real Anncy. Sometimes I would say inappropriate things and was very sarcastic in my videos. I would edit those parts out because I felt like I needed to follow this perfect YouTube personality and be nice, be cool, be a lady, not cussing, and follow this cookie-cutter personality.
I pretended to be somebody that I wasn’t and it got really exhausting. Some days I’d slip up and my real personality would sneak through. So I stopped pretending and the real Anncy came through after a little over 100,000 subscribers. I don’t think I’ll ever go back to the fake Anncy.
How did you first get the idea for the Worst Reviewed/Best Reviewed series?I remember my friend and I were watching YouTube videos and in my recommended box I saw this girl who made a video all about the worst salon she visited and how it was the worst experience of her life.
It was really funny to watch and it was a very interesting concept. She went by herself and she got this whole makeover done. I remember looking at my friend and I told her I wanted to do this but that I wasn’t confident enough to do it by myself. She said she would come along, and I was super excited to film it.
But after a few days, she told me she was super busy, so luckily I had another friend who wanted to hang out that day so I decided to pick her up instead and then we headed to the salon. The rest is history.
What is your favorite aspect of being a content creator?
My favorite part about being a content creator is the fact that I can share everything and anything I want, including the ups and the downs. I love talking to an audience and seeing this more as a hobby than a job so it’s the best feeling to generate income from something you actually enjoy. It’s never ” Ugh I have to film a YouTube video now.” It’s more like, “oh my god I literally cannot wait to film this and edit it once I’m back home!” I would not change it for the world. I’m also extremely thankful for my super amazing audience! They make me crack up feel so supported.
Has your channel given you the opportunity to meet or talk to other creators and YouTubers?Fun story time: I used to watch this YouTuber named Lailli Mirza and her sister Alizey, the only funny and interesting YouTubers back in the day who were from Dubai that I could relate to. They drove past the same street that I drove through and went to the same mall that I went to.
They also have the same opinions as me about everything! I absolutely loved her channel and watched it religiously every single day. I remember she was vlogging open in public and I thought to myself, “How is she that confident?”
That same day I looked at my friend
and told her, if she can vlog in public, I can too! So the next day, I
purchased a camera. Two years later, I’m actually close friends with her
and we meet every other day to film content and help each other grow.
This is still so unreal. I have so many other internet friends and this
really has made it the best job in the world.

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